Growth in Asia

Aligned with SMU’s “Growth in Asia” strategic priority and its continued commitment to provide high-quality education and contribute to regional development, the University inaugurated its latest Overseas Centre in bustling Bangkok, Thailand on 27 October 2023. The establishment of Overseas Centre Bangkok (OCB) marks the University’s second regional presence, with the first launched in Jakarta, Indonesia in December 2022., SMU plans to launch its third Overseas Centre in Ho Chi Minh City, Vietnam next year.

In an increasingly globalised economy, expansion beyond one’s home market helps to unlock revenue potential, diversify one’s customer base and broaden the scope of investment opportunities. For multinational companies with a strong international presence, the next step to cementing their positions in global markets lies in successfully establishing regional headquarters.